Vadodara: Strengthening its long-term relationship with cricket, WardWizard Innovations and Mobility Limited has become the official powered sponsor of the Indian team’s upcoming tour in Ireland in the year 2022. WardWizard is the manufacturer of the leading electric two-wheeler brand Joy e-bike in the country and the official sponsor of the series will be known as Joy e-bike powered by sponsor. ‘Joy E Bike Powered By’ sponsor of the India Tour of Ireland 2022
India and Ireland will play two T20 series matches on June 26 and 28, 2022 at the Malahide Cricket Club Ground in Dublin.
As part of the alliance, Joy E-Bike will present the Joy E-Bike Electrifying Super 6’s Award for both matches and the ‘Joy E-Bike Electrifying Powered by’ Man of the Series Award.
In addition, the Joy e-bike logo will be seen on digital screens, backdrops and placards, making more and more people aware of the company in the sporting space.
Joy e-bike is synonymous with the thrill of cricket and has been associated with various cricket related tournaments and teams. The company provides full support to the game across India. Joy E-Bike has partnered with Chennai Super Kings as its official EV partner for the Indian Premier League (IPL) 2021 edition.
Mr. Yatin Gupte, Chairman and Managing Director, WardWizard Innovations and Mobility Ltd., said, “As a brand, WardWizard has always promoted the game of cricket and its thrills. The reason is – cricket is not just a game in India,
But with it is the feeling of the people, which unites and inspires the country. It is also an ideal platform to reach out to a wide variety of classes around the world with a passion for cricket. So while maintaining our approach to the sport, we are pleased to partner with the Irish Cricket Union Company Limited as the main sponsor – Joy E Bike-Powered by Sponsorship – for Ireland’s forthcoming tour of India in 2022.
The merger could be seen as a strategic step under the company’s international brand-building initiative to increase brand visibility worldwide. This combination is expected to increase brand recall value in all markets. There are two matches in the tournament and we are looking forward to the exciting match. We wish them well. ”
“We are delighted to partner with Joy E-Bike as a powered by sponsor of this match series, one of the leading companies in the electric two-wheeler segment,” said Cricket Ireland’s Chief Executive Officer Warren Deutrom. We have seen Joy e-Bike promote cricket tournaments locally and we look forward to their support in the upcoming various cricket tournaments around the world. ”
The series will feature two T20 matches, in which Hardik Pandya and Bhuvneshwar Kumar will be the captain and vice-captain of the Indian team respectively. Andrew Bolberny will be the captain of the Ireland cricket team. The match will be telecast live in India on Sony Live and Sony Six channels.