A NEW gel hitting the shelves is aimed at treating erectile dysfunction.
Eroxon is available to buy in the UK and Ireland. Here’s what we know.
What is Eroxon gel?
Eroxon gel is a new treatment for erectile dysfunction, and is suitable for men over the age of 18, with both mild to severe forms of impotence.
The fast-acting gel is the first over-the-counter topical treatment – meaning it’s applied to the skin – for ED available without a prescription.
Two phase three clinical trials have shown the gel is safe and effective as a treatment for impotence.
The first 12-week trial saw 250 men use the gel – at 12 weeks, 63 per cent of volunteers showed significant improvement in their erectile function.
It was found to work for men with mild, moderate and severe forms of ED.
Three in five erections attributed to Eroxon happened within ten minutes of using the gel.
The second trial confirmed these findings.
Dr David Ralph, consultant urologist at UCLH said: “The efficacy of Eroxon is remarkable and approaches the efficacy of current first line therapy but with significantly lower adverse effects.
“With topical application it will be of particular appeal to mild to moderate ED patients who want a fast onset of action.”
Very few side effects were reported during the trials, with headaches, nausea and skin irritation the only ones mentioned by volunteers.
The gel has been approved for use in Europe and the UK for the treatment of ED.
However you should read the instruction leaflet and speak to your doctor if you’re concerned.
How does Eroxon gel work?
Eroxon gel is designed to be applied just before sex, and only works if a man is sexually aroused.
A pea-sized amount is applied to the head of the penis for about 15 seconds.
The gel works by quickly cooling the head of the penis, followed by a gradual warming effect, which stimulates the nerve endings.
The result is increased blood flow to the penis, and an erection.
TV GP Doctor Hilary Jones was an adviser to the Eroxon Information Panel. He said that the drug could prove a game-changer.
Dr Jones said: “Eroxon offers a breakthrough for sexual wellness.
“Eroxon gel ensures sexual spontaneity remains intact thanks to its speed of action.
“Previous ED treatments can take up to an hour to work, potentially destroying any intimacy.
“Plus, super studies show that almost 50 per cent of men actually gave up using them.”
Is Eroxon gel available in the UK?
Unlike other erectile dysfunction treatments, you do not need a prescription in order to buy it, but you must be over 18.
Where can I buy Eroxon gel?
Eroxon is available to buy in Boots stores and on their website.
The product is being sold at a retail price of £24.99, and will come with four single use gels.
It hasn’t been confirmed if other pharmacies will follow in selling the product.