This Special partnership Ch4 Global Global Seaweed based on Feed additive Methane Tamer with of UPL of the market of reach mixture do is, India, Brazil, Argentina, Uruguay And in Paraguay Important animal to the markets target make is
MUMBAI, UPL and CH4 Global, a global leader in sustainable agriculture solutions, today announced a strategic partnership agreement aimed at bringing CH4 Global's methane-reducing feed supplements to millions of cattle daily. UPL and CH4 Global sign strategic partnership agreement that aims to bring methane-reducing feed supplement to millions of cattle.
Under the multi-phase, multi-year agreement, UPL and CH4 Global will develop a comprehensive plan targeting important cattle markets in India, Brazil, Argentina, Uruguay and Paraguay, which account for more than 40 percent of the world's cattle population. This collaboration will establish a specific business model for the distribution of CH4 Global Methane Tamer Cattle Feed Additive in each of these markets. The objective of this program is to enable the livestock sector to significantly reduce its emission footprint through the use of eco-friendly animal feed solutions.
CH4 Global's flagship product innovation CH4 Global Methane Tamer is a stable, formulated cattle feed supplement based on whole Asparagopsis seaweed that has been shown in studies to reduce enteric methane emissions in cattle by up to 90 percent when used at recommended doses. Enteric methane from animal digestion is a major contributor to global greenhouse gas emissions and is the single largest human-driven source of methane worldwide.
This formulated supplement will integrate methane tamer with UPL's existing feed formulations and leverage the company's deep market knowledge, customer relationships and distribution network in the target markets.
Jay Shroff, Chairman and Group CEO of UPL, said, “Our OpenAg mission puts these collaborations at the heart of progress, and through this partnership we aim to demonstrate, through an important step, how agriculture can work in the overall effort to reduce greenhouse gases. Methane is about thirty times more harmful to global warming than carbon dioxide
And with recent reports showing the highest levels in 800,000 years, reducing them should be our top priority. This initiative will introduce a new model for sustainable livestock that can be scaled globally, help the industry reach net zero greenhouse gas emissions by adopting methane mitigation technologies, and demonstrate the positive impact agriculture has on the environment.”
Steve Mellor, President and CEO of CH4 Global said: “We are thrilled to join hands with a market leader like UPL to accelerate the global adoption of methane tamer. UPL's large presence in key markets and its trusted relationship with farmers make them an ideal partner as we move forward to address the massive need for enteric methane reduction solutions.”
