Mumbai, Virat Kohli's brand value has increased significantly with his marriage to famous Bollywood actress Anushka Sharma. The partnership has increased the brand's marketing and appeal, resulting in attractive advertisements and exposure to the public eye, thereby increasing Kohli's overall brand value.
Bollywood actor Ranveer Singh has bagged the second position with a brand value of USD 203.1 million, while another prominent actor and IPL team owner is third with a brand value of USD 120.7 million. Legendary cricketers MS Dhoni and Sachin Tendulkar are also included in this list.
Dhoni's brand value is US$95.8 million, while Tendulkar is in eighth place with US$91.3 million. Despite Virat Kohli's high brand value, his performance in the T20 World Cup has come under scrutiny. He scored just 1 and 4 runs against Ireland and Pakistan respectively before being bowled out against the USA.
With Virat Kohli opening alongside Rohit Sharma for the first time in an ICC tournament, it is expected that as the tournament progresses. India have qualified for the Super 8 stage of T20 World Cup 2024 and Kohli will be expected to perform well in West Indies.SS1MS